Category Archives: GM Design Staff

1966 Oldsmobile Toronado Development

Dick Ruzzin’s Personal account of the development of the ’66 Tornado I was new and experiencing my first design program of note. It was all like magic, as sketches, words and imagination all converged on the project and influenced what … Continue reading

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An Interview with Roy Lonberger, Part 2

The Golden Years of GM Styling: A personal recollection of William Mitchell, Vice President of General Motors Styling by Roy Lonberger Heritage Center Interview, Part 2 In April 2011 Roy Lonberger was invited by John Manoogian (former Head of Cadillac … Continue reading

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An interview with Roy Lonberger, Part 1

The Golden Years of GM Styling: A personal recollection of William Mitchell, Vice President of General Motors Styling by Roy Lonberger Heritage Center Interview In April 2011 Roy Lonberger was invited by John Manoogian (former Head of Cadillac Exterior Design) … Continue reading

Posted in Car Design, Designers, GM Design Staff, Roy Lonberger | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , | 10 Comments