A Century of Automotive Style

A Century of Automotive Style Available at 25% Discount

From now until New Year’s 2017, Lamm-Morada Publishing Co. Inc. is offering a 25% discount on A Century of Automotive Style, the landmark car design book by Michael Lamm and Dave Holls.

If you haven’t already ordered this book for yourself, or as gifts for friends, now is the time to do so.

These are brand-new, hardcover copies shipped directly from the publisher.

The 25% discount is available only through the company’s website, LammMorada.com. As an added incentive, U.S. shipping is free.

The book’s price is $52.46, and please note that payment must be by check or money order. Credit cards are not accepted. (California residents please add $4.20 sales tax.)

Here are the basics: 308 pages, 900+ photos and illustrations, 9×12-inch format, glossy stock; full design histories of major American automakers, ditto coachbuilders, personality profiles of significant designers and design managers plus, of course, a very readable account of the science and art of domestic automobile design, 1896 to 1996.

The book has received generous praise and warm reviews over the years from such notables as Automobile Quarterly’s Scott Bailey, Automobile Magazine’s David E. Davis Jr. and Robert Cumberford, Ford’s Jack Telnack, Chrysler’s Tom Gale GM’s Chuck Jordan as well as Scientific American and The New York Times. In 1997, “Style” also won the Society of Automotive Historians’ prestigious Cugnot Award.

Quantities are limited, so please order soon.

Book is excellent reading. I like all the practical jokes that you played on each other. Haven’t put it down yet.

Paul Alflen
Gary, Just received your book and read part of it, and can’t wait to finish it! EXCELLENT BOOK WOW! Thanks!

Carl Kofron
It’s a book whose pages you’ll return to again and again…sometimes just to look, other times to read and learn and to laugh!

Helen Hutchings
It brought back so many memories. The book captures some of the antics that took place. I recommend Gary’s book for anyone that has an interest to get a glimpse of an era long gone.

John Manoogian II
Very impressed with the emphasis on the “people stories.” Most people think of GM in terms of the cars, whereas you focused on the designers that created the cars. Congratulations on your excellent and personable narrative.

Roy Lonberger
Great book! It will provide many hours of interesting reading. Thank you for writing and publishing it!

Charles Pieier
All the wonderful anecdotes and photos bring laughter and smiles of recollection of the years at GM Design. The other content is equally entertaining, too! One can keep returning to its pages, finding a new topic of interest each time.

George Camp
Gary’s book focuses on the people who drove designs and events at GM Design. It is always informative, sometimes funny and sometimes sad. Picture are breathtaking. Extremely well done.

James Rice
Thank you Gary for this wonderful publication vicariously delivering the human condition nectar recalled from the good old days at GM Design.

Bill Boudreau
Closest thing to an actual time machine I have experienced! The photos, quotes and artwork really transported me back to what was a fabulous time at GM Design.

Len Casillo
I just wanted to tell you how much I enjoyed The Future is Back. Great stories and wonderful comments! Excellent selection of illustrations and photos!

Peter Brock
The book is providing lots of interesting reading along with so many great photos, illustrations and renderings.

Sheldon Payne
It’s like going to a family reunion and meeting all your old friends, the studios and the models all over again. I can almost smell the fresh clay reading your book.

Ron Will
Reading the stories and anecdotes of designers who shared their experiences in this book allowed me to vicariously imagine what it would have actually been like to have worked in a studio. Thumbs Up Gary!!

Steve Sicklick
Great book Gary. It’s like taking a trip down memory lane!

Dennis Burke
I’ve enjoyed the Dean’s Garage book. I know a lot of the designers and places you mention; it’s like a reunion or old-home week.Thank you very much for putting everything together in such a beautifully organized, fun, illuminating way.

Michael Lamm